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Avoid the 'Blood Sugar Tax' at startup pitching events
There’s a remarkable pattern with some judges at startup pitching competitions. The entrepreneurs pull out all the stops, breathlessly...
How small businesses can capitalize on the Lean Startup
In the last post I discussed what The Lean Startup did for startup development, and how key elements such as hypotheses and prototype...
Why the Lean Startup started a revolution
In 2013, HBR published an article called ‘Why the Lean Start-Up Changes Everything’, showing how The Lean Startup: How Today's...
Observational research – Watching customers in the wild
A friend of mine ran a men’s underwear and t-shirt company for a while. To build a full profile of the customer, they needed to know...
Outside the Office – Thinking Away from the Box
Offices can be stuffy environments. Whether in cubicles or open-plans, it can be difficult to focus. But perhaps their biggest drawback...
The Loneliness of Being an Entrepreneur
Entrepreneurship can be the lonliest job in the world. But sometimes showing that vulnerability can be the most comforting thing you do....
The Value of Goals
What's in a goal? Keeping an eye on the prize can keep you on track no matter what comes. 18th century Britain relied heavily on seaships...
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